Today we look into how the most famous reindeer of all- Rudolph- was born.
Creator of Rudolph:
Robert Lewis May
(27 July 1905 – 10 August 1976)
-May grew up in an affluent, secular Jewish home in New Rochelle, New York.
– He had a brother and two sisters. One of the sisters, Margaret, married songwriter Johnny Marks in 1947.
– May graduated Phi Beta Kappa from Dartmouth College in 1926.
– Robert May’s parents were hard hit by the Great Depression (1929) and lost their wealth.
– Sometime in the 1930s, May moved to Chicago and took a job as a low-paid in-house advertising copywriter for Montgomery Ward.
Info from wikipedia
The creation of Rudolph:
In the 1930’s Robert May was an in-house advertising copywriter for Montgomery Ward. In early 1939, May’s boss at Montgomery Ward asked him to write a “cheery” Christmas book for shoppers and suggested that an animal be the star of the book.
Montgomery Ward had been buying and giving away coloring books for Christmas every year and it was decided that creating their own book would save money and be a nice good-will gesture.
Events that influenced the creation of the character of Rudolph:
Info from wikipedia
Other accounts reveal that the story of Rudolph was May’s way of responding to his young daughter Barbara’s question about her Mom’s condition: “Daddy, why isn’t my mommy just like everybody else’s mommy?” And so May created the story about a young reindeer who isn’t accepted because of his physical difference, yet ultimately helps save Christmas thanks to his shiny nose. Read more on belief net & dartmouth
TRIVIA: Guess the very first name May gave his red-nosed reindeer character?
Answer: ROLLO
The Rudolph Poem Booklet, the free holiday poem booklet given to Montgomery Ward holiday shoppers Info from wikipedia
Rudolph— from booklet —to spoken word recording —to Christmas song
Info from wikipedia
The original version by Gene Autry: Rudolph the Red-nosed Reindeer
Various versions through the years:
Version by Harry Connick, Jr.
Version by Babyface
Check out these features:
– “Writing ‘Rudolph’: The Original Red-Nosed Manuscript” on NPR
– Shining a Light on the Largely Untold Story of the Origins of Rudolph, the Red-Nosed Reindeer on Interfaith Family
– The Story Behind Rudolph on belief net
– Rudolph the Red-Nosed Reindeer Shines on at Dartmouth
So do…believe that everything happens for a reason. Keep Robert Lewis May’s and Rudolph’s story close to heart so when life leads you in a different direction, know that happy surprises may lie along your new path.
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